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SHAKE SHACK

澳門首間紐約人氣漢堡店Shake Shack旗艦店登陸澳門倫敦人。indego design獲邀擔任開幕視覺形象設計,秉承「Stand For Something Good®」的理念,將Shake Shack 經典美食標誌與澳門葡磚特色結合,創造出獨一無二的 Shake Shack 葡磚圖案,為大家帶來Shake Shack 在紐約市的藝術根源與澳葡傳統文化巧妙融合的體驗。


Continuing our mission to Stand for Something Good® by supporting local purveyors, producers, and artists to create a one-of-a-kind community gathering place, we partnered with local illustrator and artist Kun Lam for a pre-opening mural. Lam’s creative work portrays the culture of Macau by incorporating the pattern of Azulejos (Portuguese tiles) and street signs with Shake Shack elements. Walking by the mural, you can experience scenes from Macau’s Portuguese heritage blending with Shake Shack’s New York City roots. 

Client SHAKE SHACK
Year 2021
ART DIRECTOR Kun Lam / Dan Ferreira
DESIGNER Kun Lam / Dan Ferreira
ILLUSTRATOR Kun Lam / Dan Ferreira
PHOTOGRAPHY Zero Yeung
Scope Visual Identity, Art & Culture